Free Download Jeff Howe, "Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business"
English | 2009 | pages: 336 | ISBN: 0307396215, 0307396207 | EPUB | 0,5 mb
Why does Procter & Gamble repeatedly call on enthusiastic amateurs to solve scientific and technical challenges? How can companies as diverse as iStockphoto and Threadless employ just a handful of people, yet generate millions of dollars in revenue every year?