Tag: Insights

Oracle Insights Tales of the Oak Table


Free Download Oracle Insights: Tales of the Oak Table by Dave Ensor, Tim Gorman, Kyle Hailey, Anjo Kolk, Jonathan Lewis, Connor McDonald, Cary Millsap, James Morle, Mogens Nørgaard, David Ruthven
English | 2005 | ISBN: 1590593871 | 456 Pages | PDF | 16.1 MB
Oracle Insights: Tales of the Oak Table presents 11 world-renowned industry specialists proffering their own highly experienced views, input, and insights on Oracle-where it’s been, where it’s going, how (and how not) to use it successfully, the software and techniques that theyve introduced to help people achieve their goals, and some frightening tales of what can happen when fundamental design principles are ignored.The collaborating authors have solved many of the worst Oracle performance problems in the world, and they’ve each saved at least one doomed flagship project. Over many years, they’ve been sharing their unique knowledge with each other at conferences, around the OakTable, and in coffee shops, restaurants, and bars on five continents. Now they want to share their key insights with you. A major focus of this book concerns the ways in which you can avoid common and debilitating mistakes when building Oracle software projects. From these stories, you’ll learn the simple steps that will help you avoid real pain on your next (or current) Oracle project.

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Boards That Excel Candid Insights and Practical Advice for Directors


Free Download Boards That Excel: Candid Insights and Practical Advice for Directors by B. Joseph White
English | 2014 | ISBN: 1626562229 | 272 Pages | EPUB | 485.0 KB
With its vivid stories and conversational tone,Boards That Excelis like sitting down with an astute and experienced friend – one who’s passionate about what corporate and nonprofit boards can do when they set high aspirations, are clear on purpose, and do the right things in the right way.

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Customer Insights Wissen wie der Kunde tickt Mehr Erfolg durch Markt-Wirkungsmodelle


Free Download Customer Insights: Wissen wie der Kunde tickt: Mehr Erfolg durch Markt-Wirkungsmodelle By Hans-Christian Riekhof (auth.), Hans-Christian Riekhof (eds.)
2010 | 196 Pages | ISBN: 3834917508 | PDF | 3 MB
Marktforscher erheben seit Jahrzehnten Marktdaten und Kundeninformationen. Selten gelingt es ihnen aber, gemeinsam mit dem Auftrag gebenden Unternehmen ein stimmiges, überdauerndes Gesamtbild des Kundenverhaltens zu entwerfen, das als Basis für Marketingaktivitäten genutzt werden kann. Viel zu oft entstehen Datenfriedhöfe ohne einen konzeptionellen Gesamtrahmen. Dieses Buch stellt Customer Insights in den Mittelpunkt des Marketingprozesses: Es zeigt auf, wie die inhaltlichen Erkenntnisse von Marktforschungsinstituten und Marketingabteilungen verdichtet werden können, um Innovationsprozesse, Produkt- und Sortimentsgestaltung sowie Vertriebs- und Kommunikationsstrategien zielgenauer auf den Kunden auszurichten. An Beispielen aus Kosmetikindustrie, Medienunternehmen und Retail Business wird deutlich, wie Kundenwissen zur Steigerung des Markterfolgs konkret genutzt werden kann.

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CEO Secrets Advice, insights and stories from the popular BBC video series


Free Download CEO Secrets: Advice, insights and stories from the popular BBC video series by Dougal Shaw
English | January 10, 2023 | ISBN: 1399403656 | 272 pages | MOBI | 7.50 Mb
Since 2015 the BBC has been asking CEOs and founders a simple question: ‘What’s the advice you wish you had when you started out?’ This book is the culmination of their insights, expertise, and secrets to success. It’s wisdom that can help anyone, from budding entrepreneurs to career climbers.

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Birds ID Insights Identifying the More Difficult Birds of Britain


Free Download Birds ID Insights: Identifying the More Difficult Birds of Britain by Dominic Couzens
English | May 26, 2015 | ISBN: 1472909836 | True PDF | 272 pages | 72.9 MB
Birds: ID Insights is ideal for birders of all levels. Its unique layout, which compares the plumages of similar pairs and groups of species, makes it perfect for identifying the more difficult birds found in Britain and other parts of northwestern Europe. It has more images showing how to age birds than any comparable guide, and its handy compact size makes it practical for taking out into the field.

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Pragmarketism Pragmatic Marketing Insights for Winning Indian Consumers


Free Download Pragmarketism: Pragmatic Marketing Insights for Winning Indian Consumers by Trupti Bhandari, Arvind Bhandari
English | April 2, 2020 | ISBN: 9353577330 | 320 pages | PDF | 6.20 Mb
WELCOME TO INDIA, THE LAND OF DIVERSITY, COMPLEXITY, CHALLENGES AND OPPORTUNITY! Understanding the Indian consumer is a tricky business. In a country where language and culture vary every few kilometres, the conventional rules of marketing and selling don t apply. It s a market where successful international brands had to shut shop while many smaller, lesser-known brands made fortunes by decoding the Indian consumer. So, what does it really take to succeed in the great Indian mela and win consumers? In Pragmarketism, Trupti and Arvind Bhandari address this opportunity for all business builders, gleaned from their collective experience of forty-five years of managing more than thirty brands across several blue-chip companies. Blending Western theories with Eastern ethos, Pragmarketism offers solutions for: Shaping an inspiring vision for your company. Building brands soaked in Indian sociological realities. Framing desi segmentation, targeting and positioning. Modelling your digital strategy in a noisy, dynamic environment. Implementing breakthrough innovation frameworks. And finally, syncing all critical functions to deliver value to consumers. Drawing from successful brands in FMCG, durables, media and other industries, the book offers unprecedented insights on succeeding in the world s most exciting market.

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