Tag: Marketing

September 8, 2023

Strategic Content Marketing – Attract, Engage, and Retain

By  Marketing and Bussiness  0 Comments

Free Download Strategic Content Marketing – Attract, Engage, and Retain
Released 8/2023
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: General | Genre: eLearning | Language: English + srt | Duration: 1h 11m | Size: 151 MB
Getting started in the booming field of content marketing can be a confusing and jarring experience. How do you build a campaign that attracts, engages, and retains followers, developing a consistent, reliable brand as you go? In this course, content marketing expert Kelli Schutrop shares the fundamentals of understanding, scaling, and implementing a successful content marketing strategy. Explore what content marketing is as well as what it isn’t, as you learn how to select goals for content marketing programs, correctly identify an audience, and create a strategic, brand-based point-of-view. Kelli offers insights on how to conduct a competitive analysis, map out your customer journey, build a content calendar, create KPIs, and optimize available technologies to scale programs smoothly and quickly with ease.

(more…)

September 8, 2023

Marketing Tools Social Media (2023)

By  Marketing and Bussiness  0 Comments

Free Download Marketing Tools Social Media (2023)
Released: 08/2023
Duration: 1h 25m | .MP4 1280×720, 30 fps(r) | AAC, 48000 Hz, 2ch | 206 MB
Level: Beginner | Genre: eLearning | Language: English
The web is full of thousands of tools, so how can you tell which ones will be best for you and your organization? In this course, social media expert Anson Alexander makes clear the must-have tools for social media. Learn which built-in social media tools, like Meta Business Suite and Twitter Analytics, provide the most value. Compare and contrast several multipurpose social media management suites including Zoho, Sprout Social, Buffer, and Hootsuite. Explore which social media automation tools can save you the most time and effort. Then, learn how content discovery and design tools like Canva, Feedly, BuzzSumo and Giphy can improve your marketing efforts. Plus, discover how social media analytics tools can help you understand what is and isn’t working to help plan future marketing campaigns.

(more…)

September 8, 2023

Advanced Content Marketing With Kelli Schutrop and Madecraft

By  Marketing and Bussiness  0 Comments

Free Download Advanced Content Marketing With Kelli Schutrop and Madecraft
Released 8/2023
MP4 | Video: h264, 1280×720 | Audio: AAC, 44.1 KHz, 2 Ch
Skill Level: Advanced | Genre: eLearning | Language: English + srt | Duration: 1h 5m | Size: 145 MB
Taking content marketing to the next level requires you to approach your strategy with a robust framework. In this course, Kelli Schutrop, vice president of sales and marketing at Madecraft, shows you how to scale up your content marketing strategy with message architectures, a storytelling model, and thought leadership. Learn how to manage a team, repackage content, and develop a supply change. From growing your audience, to personalizing content experiences, to scaling operations, this advanced course covers content marketing in depth.

(more…)