Free Download Hey, Whipple, Squeeze This: The Classic Guide to Creating Great Ads (Audiobook)
English | May 14, 2021 | ASIN: B092X2YZPH | M4B@128 kbps | 13h 51m | 907 MB
Authors: Luke Sullivan, Edward Boches | Narrator: Scott R. Pollak
The classic guide to creating great advertising now covers all media: Digital, social, and traditional.
Hey Whipple, Squeeze This has helped generations of young creatives make their mark in the field. From starting out and getting work, to building successful campaigns, you gain a real-world perspective on what it means to be great in a fast-moving, sometimes harsh industry. You’ll learn how to tell brand stories and create brand experiences online and in traditional media outlets, and you’ll learn more about the value of authenticity, simplicity, storytelling, and conflict.